THE ATELIER
At the heart of Johanna Ortiz is a state-of-the-art atelier in Cali, Colombia—a space where craftsmanship, creativity, and purpose converge.
The brand is grounded in community and intention. Its grassroots foundation fosters social inclusion and meaningful change by empowering local talent, preserving artisanal knowledge, and celebrating craftsmanship through inspired design.
ROOTED IN COMMUNITY
Johanna Ortiz laid the foundation for longevity by committing to her community. With strategy and heart, she established an atelier that honors tradition, craftsmanship, and encourages joyful creativity. As a women-founded and led company, with 76% of the team composed of women, the brand believes in the transformative power of the feminine force. This is upheld daily through programs that support housing, education, and mental health.
WOVEN WITH INTENTION
Over 90% of production is crafted in-house at the Cali, Colombia, atelier through a vertically integrated model. With a team of over 460, the brand is committed to ethical, local manufacturing, taking full responsibility for every step of the process. Each piece is hand-embellished by artisans whose growth and well-being are actively supported. From intricate jewel trims to delicate raffia embroidery, every garment reflects a dedication to detail and craftsmanship. To preserve quality and honor the artistry behind each creation, Johanna Ortiz produces in limited quantities and follows a thoughtful preorder model.